The company began selling picture frames, and later, dollhouse furniture out of sediments from those frames. Harold "Matt" Matson, Ruth Handler, and Elliot Handler founded Mattel as Mattel Creations in January 1945 in a garage. The name Mattel is a portmanteau of the names of the " Matt", nickname of Harold Matson, and El in Elliot Handler, two of the company's founders. She stepped down a year later on April 19 to take charge of.
Ynon Kreiz has been the company's chairman and CEO since April 26, 2018, replacing former Google executive Margo Georgiadis, who was previously announced as CEO on January 17, 2017. Dickson has been the company's president since 2010, having previously held executive positions at the company in the decade since he came aboard. Hot Wheels was named the top-selling global toy of the year, also for 20, also per NPD's judgment. Barbie was named the top global toy property for 20 per The NPD Group, a global information research company. It is the world's second largest toy maker in terms of revenue, after The Lego Group. The company operates through three business segments: North America, international, and American Girl. The company has presence in 35 countries and territories and sells products in more than 150 countries.
Drexel furniture catalog 1950 license#
In the early 1980s, Mattel produced video game systems, under its own brands and under license from Nintendo.
The products and brands it currently produces include Barbie, Hot Wheels, Fisher-Price, American Girl, UNO, Mega, Thomas & Friends, Polly Pocket, Masters of the Universe, Monster High and Enchantimals, with Ever After High and My Scene also having been previously produced. ( / m ə ˈ t ɛ l/) is an American multinational toy manufacturing and entertainment company founded in January 1945 and headquartered in El Segundo, California.
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